Privacy Policy
We are very pleased about your interest in our company. Data protection is of particularly high importance to the management of TW Marketing und Design. The use of the TW Marketing und Design websites is generally possible without providing any personal data. However, if a data subject wishes to use special services of our company via our website, processing of personal data may become necessary. If the processing of personal data is necessary and there is no legal basis for such processing, we generally obtain the data subject’s consent.
The processing of personal data, such as the name, address, email address, or telephone number of a data subject, always takes place in accordance with the General Data Protection Regulation and in compliance with the country-specific data protection regulations applicable to TW Marketing und Design. Through this privacy policy, our company wishes to inform the public about the nature, scope, and purpose of the personal data we collect, use, and process. Furthermore, data subjects are informed about their rights by means of this privacy policy.
As the controller, TW Marketing und Design has implemented numerous technical and organizational measures to ensure the most complete protection possible of personal data processed via this website. Nevertheless, internet-based data transmissions can generally have security vulnerabilities, meaning absolute protection cannot be guaranteed. For this reason, every data subject is free to transmit personal data to us via alternative means, for example, by telephone.
1. Definitions
The privacy policy of TW Marketing und Design is based on the terms used by the European legislator for directives and regulations when enacting the General Data Protection Regulation (GDPR). Our privacy policy is intended to be easy to read and understand for both the public and our customers and business partners. To ensure this, we would like to explain the terms used in advance.
Among others, we use the following terms in this privacy policy:
- a) Personal data Personal data means any information relating to an identified or identifiable natural person (hereinafter referred to as ‘data subject’). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
- b) Data subject Data subject means any identified or identifiable natural person whose personal data is processed by the controller.
- c) Processing Processing means any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.
- d) Restriction of processing Restriction of processing means the marking of stored personal data with the aim of limiting their processing in the future.
- e) Profiling Profiling means any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects concerning that natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movements.
- f) Pseudonymisation Pseudonymisation means the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures to ensure that the personal data are not attributed to an identified or identifiable natural person.
- g) Controller or controller for processing Controller or controller for processing means the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data. Where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its nomination may be provided for by Union or Member State law.
- h) Processor Processor means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.
- i) Recipient Recipient means a natural or legal person, public authority, agency or another body, to which the personal data are disclosed, whether a third party or not. However, public authorities which may receive personal data in the framework of a particular inquiry in accordance with Union or Member State law shall not be regarded as recipients.
- j) Third party Third party means a natural or legal person, public authority, agency or body other than the data subject, controller, processor and persons who, under the direct authority of the controller or processor, are authorised to process personal data.
- k) Consent Consent means any freely given, specific, informed and unambiguous indication of the data subject’s wishes by which he or she, by a statement or by a clear affirmative action, signifies agreement to the processing of personal data relating to him or her.
2. Name and Address of the Controller
The controller in the sense of the General Data Protection Regulation, other data protection laws applicable in the Member States of the European Union, and other provisions of a data protection nature is:
TW Marketing und Design
Plückwies 18
66882 Lebach
Germany
Tel.: 01758292839
Email: info@ultralooner.com
Website: ultralooner.com
3. Cookies
The websites of TW Marketing und Design use cookies. Cookies are text files that are stored and saved on a computer system via an internet browser.
Numerous websites and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier of the cookie. It consists of a string of characters by which websites and servers can be assigned to the specific internet browser in which the cookie was stored. This allows visited websites and servers to distinguish the individual browser of the data subject from other internet browsers that contain other cookies. A specific internet browser can be recognized and identified via the unique cookie ID.
Through the use of cookies, TW Marketing und Design can provide more user-friendly services to the users of this website, which would not be possible without the setting of cookies.
By means of a cookie, the information and offers on our website can be optimized in the user’s interest. As already mentioned, cookies enable us to recognize the users of our website. The purpose of this recognition is to make it easier for users to use our website. For example, the user of a website that uses cookies does not have to re-enter their access data each time they visit the website, because this is handled by the website and the cookie stored on the user’s computer system. Another example is the cookie of a shopping cart in an online shop. The online shop remembers the items that a customer has placed in the virtual shopping cart via a cookie.
The data subject can prevent the setting of cookies by our website at any time by means of a corresponding setting of the internet browser used and thus permanently object to the setting of cookies. Furthermore, already set cookies can be deleted at any time via an internet browser or other software programs. This is possible in all common internet browsers. If the data subject deactivates the setting of cookies in the internet browser used, not all functions of our website may be fully usable.
4. Collection of General Data and Information
With each call to the website by a data subject or an automated system, the website of TW Marketing und Design collects a series of general data and information. These general data and information are stored in the server’s log files. Collected can be the (1) browser types and versions used, (2) the operating system used by the accessing system, (3) the website from which an accessing system reaches our website (so-called referrer), (4) the sub-websites that are accessed via an accessing system on our website, (5) the date and time of an access to the website, (6) an Internet Protocol address (IP address), (7) the Internet service provider of the accessing system, and (8) other similar data and information that serve to avert danger in the event of attacks on our information technology systems.
When using these general data and information, TW Marketing und Design does not draw any conclusions about the data subject. Rather, this information is needed to (1) deliver the content of our website correctly, (2) optimize the content of our website and the advertising for it, (3) ensure the permanent functionality of our information technology systems and the technology of our website, and (4) to provide law enforcement authorities with the information necessary for prosecution in the event of a cyber attack. These anonymously collected data and information are therefore evaluated by TW Marketing und Design statistically and furthermore with the aim of increasing data protection and data security in our company, in order to ultimately ensure an optimal level of protection for the personal data we process. The anonymous data of the server log files are stored separately from all personal data provided by a data subject.
5. Registration on our Website
The data subject has the possibility to register on the controller’s website by providing personal data. Which personal data are transmitted to the controller is determined by the respective input mask used for registration. The personal data entered by the data subject are collected and stored exclusively for internal use by the controller and for their own purposes. The controller may arrange for the transfer to one or more processors, for example, a parcel service provider, who also uses the personal data exclusively for internal use attributable to the controller.
By registering on the controller’s website, the IP address assigned by the data subject’s Internet service provider (ISP), the date, and the time of registration are also stored. These data are stored against the background that only in this way can the misuse of our services be prevented, and these data, if necessary, enable the investigation of committed criminal offenses. In this respect, the storage of these data is necessary to secure the controller. As a matter of principle, these data are not passed on to third parties, unless there is a legal obligation to do so or the transfer serves the purpose of criminal prosecution.
The registration of the data subject with the voluntary provision of personal data serves the controller to offer the data subject content or services that, by their nature, can only be offered to registered users. Registered persons are free to modify the personal data provided during registration at any time or to have them completely deleted from the controller’s data records.
The controller shall at any time, upon request, provide any data subject with information about which personal data concerning the data subject are stored. Furthermore, the controller shall rectify or erase personal data at the request or indication of the data subject, provided that no legal retention obligations conflict with this. All employees of the controller are available to the data subject as contact persons in this context.
6. Newsletter Subscription
On the website of TW Marketing und Design, users are given the opportunity to subscribe to our company’s newsletter. Which personal data are transmitted to the controller when ordering the newsletter is determined by the input mask used for this purpose.
TW Marketing und Design regularly informs its customers and business partners about company offers via a newsletter. The newsletter of our company can generally only be received by the data subject if (1) the data subject has a valid email address and (2) the data subject registers for newsletter dispatch. For legal reasons, a confirmation email is sent via the double opt-in procedure to the email address entered by a data subject for the first time for newsletter dispatch. This confirmation email serves to verify whether the owner of the email address, as the data subject, has authorized the receipt of the newsletter.
When subscribing to the newsletter, we also store the IP address assigned by the Internet service provider (ISP) of the computer system used by the data subject at the time of registration, as well as the date and time of registration. The collection of these data is necessary to be able to trace the (possible) misuse of a data subject’s email address at a later date and therefore serves the legal protection of the controller.
The personal data collected during registration for the newsletter are used exclusively for sending our newsletter. Furthermore, newsletter subscribers could be informed by email if this is necessary for the operation of the newsletter service or a related registration, as might be the case with changes to the newsletter offer or changes in technical conditions. No personal data collected within the scope of the newsletter service is passed on to third parties. The data subject can cancel the subscription to our newsletter at any time. The consent to the storage of personal data that the data subject has given us for newsletter dispatch can be revoked at any time. For the purpose of revoking consent, a corresponding link is found in every newsletter. Furthermore, it is possible to unsubscribe from newsletter dispatch directly on the controller’s website at any time or to inform the controller of this in another way.
7. Newsletter Tracking
The newsletters of TW Marketing und Design contain so-called tracking pixels. A tracking pixel is a miniature graphic that is embedded in emails sent in HTML format to enable log file recording and log file analysis. This allows for a statistical evaluation of the success or failure of online marketing campaigns. Based on the embedded tracking pixel, TW Marketing und Design can see whether and when an email was opened by a data subject and which links in the email were clicked by the data subject.
Such personal data collected via the tracking pixels contained in the newsletters are stored and evaluated by the controller to optimize newsletter dispatch and to better adapt the content of future newsletters to the interests of the data subject. These personal data are not passed on to third parties. Data subjects are entitled at any time to revoke the separate declaration of consent given via the double opt-in procedure in this regard. After a revocation, these personal data will be deleted by the controller. TW Marketing und Design automatically interprets an unsubscribe from the newsletter as a revocation.
8. Contact Option via the Website
Due to legal requirements, the website of TW Marketing und Design contains information that enables quick electronic contact with our company and direct communication with us, which also includes a general address for so-called electronic mail (e-mail address). If a data subject contacts the controller by e-mail or via a contact form, the personal data transmitted by the data subject will be automatically stored. Such personal data voluntarily transmitted by a data subject to the controller will be stored for the purposes of processing or contacting the data subject. This personal data will not be disclosed to third parties.
9. Comment function in the blog on the website
TW Marketing und Design offers users the opportunity to leave individual comments on individual blog posts on a blog located on the website of the controller. A blog is a portal, usually publicly accessible, maintained on a website in which one or more people, called bloggers or web bloggers, can post articles or write down thoughts in so-called blog posts. The blog posts can usually be commented on by third parties.
If a data subject leaves a comment in the blog published on this website, information on the time the comment was entered and the user name (pseudonym) chosen by the data subject will be stored and published in addition to the comments left by the data subject. Furthermore, the IP address assigned by the Internet service provider (ISP) of the data subject will be logged. This storage of the IP address takes place for security reasons and in the event that the data subject violates the rights of third parties or posts illegal content through a submitted comment. The storage of this personal data is therefore in the own interest of the controller, so that the controller could possibly exculpate itself in the event of a legal violation. This collected personal data will not be disclosed to third parties, unless such disclosure is required by law or serves the legal defense of the controller.
10. Subscription to comments in the blog on the website
The comments submitted in the blog of TW Marketing und Design can generally be subscribed to by third parties. In particular, there is the possibility that a commentator subscribes to the comments following his comment on a specific blog post.
If a data subject decides to subscribe to comments, the controller sends an automatic confirmation e-mail to check in the double opt-in procedure whether the owner of the specified e-mail address has really decided on this option. The option to subscribe to comments can be terminated at any time.
11. Routine deletion and blocking of personal data
The controller processes and stores personal data of the data subject only for the period of time that is necessary to achieve the storage purpose or if this has been provided for by the European Directive and Regulation or another legislator in laws or regulations to which the controller is subject.
If the storage purpose ceases to apply or if a storage period prescribed by the European Directive and Regulation or another competent legislator expires, the personal data will be routinely blocked or deleted in accordance with the statutory provisions.
12. Rights of the data subject
- a) Right to confirmationEvery data subject has the right granted by the European Directive and Regulation to request confirmation from the controller as to whether personal data relating to him or her are being processed. If a data subject wishes to exercise this right to confirmation, he or she may contact an employee of the controller at any time.
- b) Right to informationEvery data subject affected by the processing of personal data has the right granted by the European Directive and Regulation to obtain from the controller, at any time and free of charge, information about the personal data stored about him or her and a copy of this information. Furthermore, the European Directive and Regulation has granted the data subject access to the following information:
- the processing purposes
- the categories of personal data that are processed
- the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular in the case of recipients in third countries or international organizations
- if possible, the planned duration for which the personal data will be stored or, if this is not possible, the criteria for determining this duration
- the existence of a right to rectification or erasure of personal data concerning him or her or to restriction of processing by the controller or a right to object to such processing
- the existence of a right of appeal to a supervisory authority
- if the personal data are not collected from the data subject: All available information about the origin of the data
- the existence of automated decision-making, including profiling, pursuant to Article 22(1) and (4) GDPR and — at least in these cases — meaningful information about the logic involved, as well as the scope and intended effects of such processing for the data subject
- c) Right to rectificationEvery data subject affected by the processing of personal data has the right granted by the European Directive and Regulation to demand the immediate rectification of inaccurate personal data concerning him or her. Furthermore, the data subject has the right to demand the completion of incomplete personal data — also by means of a supplementary declaration — taking into account the purposes of the processing.If a data subject wishes to exercise this right to rectification, he or she may contact an employee of the controller at any time.
- d) Right to erasure (right to be forgotten)Every data subject affected by the processing of personal data has the right granted by the European Directive and Regulation to demand from the controller that the personal data concerning him or her be erased immediately, provided that one of the following reasons applies and insofar as the processing is not necessary:
- The personal data were collected for such purposes or otherwise processed for which they are no longer necessary.
- The data subject withdraws his or her consent on which the processing was based pursuant to Article 6(1)(a) GDPR or Article 9(2)(a) GDPR, and there is no other legal basis for the processing.
- The data subject objects to the processing pursuant to Article 21(1) GDPR and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing pursuant to Article 21(2) GDPR.
- The personal data have been processed unlawfully.
- The erasure of the personal data is necessary to fulfill a legal obligation under Union law or the law of the Member States to which the controller is subject.
- The personal data were collected in relation to services offered by the information society pursuant to Article 8(1) GDPR.
- e) Right to restriction of processingEvery data subject affected by the processing of personal data has the right granted by the European Directive and Regulation to demand from the controller the restriction of processing if one of the following conditions is met:
- The accuracy of the personal data is disputed by the data subject, for a period that enables the controller to verify the accuracy of the personal data.
- The processing is unlawful, the data subject refuses the erasure of the personal data and instead demands the restriction of the use of the personal data.
- The controller no longer needs the personal data for the purposes of processing, but the data subject needs them for the assertion, exercise or defense of legal claims.
- The data subject has lodged an objection to the processing pursuant to Article 21(1) GDPR and it has not yet been determined whether the legitimate grounds of the controller outweigh those of the data subject.
- f) Right to data portabilityEvery data subject affected by the processing of personal data has the right granted by the European Directive and Regulation to receive the personal data concerning him or her, which have been provided by the data subject to a controller, in a structured, commonly used and machine-readable format. He or she also has the right to transfer this data to another controller without hindrance from the controller to whom the personal data have been provided, provided that the processing is based on the consent pursuant to Article 6(1)(a) GDPR or Article 9(2)(a) GDPR or on a contract pursuant to Article 6(1)(b) GDPR and the processing is carried out by means of automated procedures, unless the processing is necessary for the performance of a task that is in the public interest or in the exercise of official authority conferred on the controller.Furthermore, in exercising his or her right to data portability pursuant to Article 20(1) GDPR, the data subject has the right to have the personal data transferred directly from one controller to another, insofar as this is technically feasible and insofar as this does not adversely affect the rights and freedoms of other persons.To assert the right to data portability, the data subject may contact an employee of TW Marketing und Design at any time.
- g) Right to Object Every data subject whose personal data is processed has the right granted by the European legislator to object, on grounds relating to their particular situation, at any time to the processing of personal data concerning them which is based on Article 6(1)(e) or (f) of the GDPR. This also applies to profiling based on these provisions. TW Marketing und Design shall no longer process the personal data in the event of an objection, unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights, and freedoms of the data subject, or the processing serves the establishment, exercise, or defense of legal claims. If TW Marketing und Design processes personal data for direct marketing purposes, the data subject shall have the right to object at any time to the processing of personal data concerning them for such marketing. This also applies to profiling to the extent that it is related to such direct marketing. If the data subject objects to TW Marketing und Design to the processing for direct marketing purposes, TW Marketing und Design will no longer process the personal data for these purposes. Furthermore, the data subject has the right, on grounds relating to their particular situation, to object to the processing of personal data concerning them by TW Marketing und Design for scientific or historical research purposes or statistical purposes pursuant to Article 89(1) of the GDPR, unless such processing is necessary for the performance of a task carried out in the public interest. To exercise the right to object, the data subject may contact any employee of TW Marketing und Design or another staff member directly. The data subject is also free to exercise their right to object by automated means using technical specifications in the context of the use of information society services, notwithstanding Directive 2002/58/EC.
- h) Automated individual decision-making, including profiling Every data subject affected by the processing of personal data has the right granted by the European legislator not to be subject to a decision based solely on automated processing – including profiling – which produces legal effects concerning him or her or similarly significantly affects him or her, provided that the decision (1) is not necessary for entering into, or performance of, a contract between the data subject and the controller, or (2) is authorised by Union or Member State law to which the controller is subject and which also lays down suitable measures to safeguard the data subject’s rights and freedoms and legitimate interests, or (3) is based on the data subject’s explicit consent. If the decision (1) is necessary for entering into, or performance of, a contract between the data subject and the controller or (2) is based on the data subject’s explicit consent, TW Marketing und Design shall implement suitable measures to safeguard the data subject’s rights and freedoms and legitimate interests, at least the right to obtain human intervention on the part of the controller, to express his or her point of view and to contest the decision. If the data subject wishes to assert rights relating to automated decisions, they may contact an employee of the controller at any time.
- i) Right to withdraw data protection consent Every data subject affected by the processing of personal data has the right granted by the European legislator to withdraw consent to the processing of personal data at any time. If the data subject wishes to assert their right to withdraw consent, they may contact an employee of the controller at any time.
13. Data Protection for Applications and in the Application Process
The controller collects and processes the personal data of applicants for the purpose of handling the application process. Processing may also be carried out electronically. This is particularly the case if an applicant submits corresponding application documents to the controller by electronic means, for example via email or a web form located on the website. If the controller concludes an employment contract with an applicant, the transmitted data will be stored for the purpose of handling the employment relationship in compliance with legal regulations. If no employment contract is concluded with the applicant by the controller, the application documents will be automatically deleted two months after notification of the rejection decision, provided that no other legitimate interests of the controller oppose such deletion. Another legitimate interest in this sense is, for example, an obligation to provide evidence in proceedings under the General Equal Treatment Act (AGG).
14. Data Protection Provisions for the Use of Adobe Analytics (Omniture) / Adobe Marketing Cloud
The controller has integrated components of the company Adobe on this website. Adobe Analytics (Omniture) or the Adobe Marketing Cloud (hereinafter referred to as “Omniture”) is a tool that enables more efficient online marketing and web analysis. Omniture is part of the Adobe Marketing Cloud. The Adobe Marketing Cloud enables real-time analysis of visitor flows on websites. The real-time analyses include project reports and allow for ad-hoc analysis of website visitors. Customer interactions are presented in such a way that the controller gains a better overview of the online activities of the users of this website by displaying the data in simple and interactive dashboards and converting them into reports. This enables the controller to receive information in real-time and thus identify emerging problems more quickly.
The operating company for these services is Adobe Systems Software Ireland Limited, 4-6 Riverwalk, Citywest Business Campus, Dublin 24, Ireland.
Omniture places a cookie on the data subject’s information technology system (cookies have already been explained above; the relevant information can be found there). The controller ensures through a server setting that the tracking data records transmitted to Adobe’s data center are anonymized before geolocation. Anonymization is implemented by replacing the last part of the IP address. The controller has made server-side settings, as a result of which the IP address of the data subject is anonymized independently before any processing for geolocation and reach measurement. Adobe will use the data and information obtained via our website on behalf of the controller to evaluate the user behavior of the data subject. Furthermore, Adobe will use the data to create reports on user activities on our behalf and to provide other services for our company that are related to the use of our website. The IP address of the data subject will not be merged with other personal data by Adobe.
The data subject can prevent the placement of cookies by our website, as described above, at any time by means of a corresponding setting of the internet browser used and thus permanently object to the placement of cookies. Such a setting of the internet browser used would also prevent Omniture from placing a cookie on the data subject’s information technology system. In addition, cookies already placed by Omniture can be deleted at any time via an internet browser or other software programs.
Furthermore, the data subject has the possibility to object to and prevent the collection of data generated by the Adobe cookie related to the use of this website, as well as the processing of this data by Adobe. To do this, the data subject must click the opt-out button under the link http://www.adobe.com/de/privacy/opt-out.html, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the data subject. If the cookies on the data subject’s system are deleted after an objection, the data subject must re-access the link and set a new opt-out cookie.
However, by setting the opt-out cookie, there is a possibility that the controller’s websites may no longer be fully usable for the data subject.
Adobe’s current data protection provisions can be accessed at http://www.adobe.com/de/privacy.html.
15. Data Protection Provisions for the Use of etracker
The controller has integrated components of the company etracker on this website. Etracker is a web analysis service. Web analysis is the collection, gathering, and evaluation of data about the behavior of website visitors. A web analysis service records, among other things, data about which website a data subject came from to a website (so-called referrers), which subpages of the website were accessed, or how often and for what duration a subpage was viewed. Web analysis is primarily used for optimizing a website and for cost-benefit analysis of internet advertising.
The operating company of etracker is etracker GmbH, Erste Brunnenstraße 1, 20459 Hamburg, Germany.
Etracker places a cookie on the data subject’s information technology system. What cookies are has already been explained above. With each call-up of one of the individual pages of this website, which is operated by the controller and on which an etracker component has been integrated, the internet browser on the data subject’s information technology system is automatically prompted by the respective etracker component to transmit data to etracker for marketing and optimization purposes. As part of this technical process, etracker gains knowledge of data which is subsequently used to create pseudonymous user profiles. The user profiles thus obtained serve to analyze the behavior of the data subject who has accessed the controller’s website and are evaluated with the aim of improving and optimizing the website. The data collected via the etracker component will not be used to identify the data subject without prior obtaining of separate and explicit consent from the data subject. This data will not be merged with personal data or with other data containing the same pseudonym.
The data subject can prevent the placement of cookies by our website, as described above, at any time by means of a corresponding setting of the internet browser used and thus permanently object to the placement of cookies. Such a setting of the internet browser used would also prevent etracker from placing a cookie on the data subject’s information technology system. In addition, cookies already placed by etracker can be deleted at any time via the internet browser or other software programs.
Furthermore, the data subject has the possibility to object to and prevent the collection of data generated by the etracker cookie related to the use of this website, as well as the processing of this data by etracker. To do this, the data subject must click the cookie-setting button under the link http://www.etracker.de/privacy?et=V23Jbb, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the data subject. If the cookies on the data subject’s system are deleted after an objection, the data subject must re-access the link and set a new opt-out cookie.
However, by setting the opt-out cookie, there is a possibility that the controller’s websites may no longer be fully usable for the data subject.
Etracker’s current data protection provisions can be accessed at https://www.etracker.com/de/datenschutz.html.
16. Data Protection Provisions for the Use of Facebook
The controller has integrated components of the company Facebook on this website. Facebook is a social network.
A social network is a social meeting place operated on the internet, an online community that generally allows users to communicate with each other and interact in virtual space. A social network can serve as a platform for exchanging opinions and experiences or enables the internet community to provide personal or company-related information. Facebook allows users of the social network, among other things, to create private profiles, upload photos, and connect via friend requests.
The operating company of Facebook is Facebook, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA. If a data subject lives outside the USA or Canada, the controller for the processing of personal data is Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
With each call-up of one of the individual pages of this website, which is operated by the controller and on which a Facebook component (Facebook plug-in) has been integrated, the internet browser on the data subject’s information technology system is automatically prompted by the respective Facebook component to download a display of the corresponding Facebook component from Facebook. An overall overview of all Facebook plug-ins can be accessed at https://developers.facebook.com/docs/plugins/?locale=de_DE. As part of this technical process, Facebook gains knowledge of which specific subpage of our website is visited by the data subject.
If the data subject is simultaneously logged into Facebook, Facebook recognizes with each call-up of our website by the data subject and for the entire duration of their respective stay on our website, which specific subpage of our website the data subject visits. This information is collected by the Facebook component and assigned by Facebook to the data subject’s respective Facebook account. If the data subject clicks one of the Facebook buttons integrated on our website, for example, the “Like” button, or makes a comment, Facebook assigns this information to the data subject’s personal Facebook user account and stores this personal data.
Facebook always receives information via the Facebook component that the data subject has visited our website if the data subject is simultaneously logged into Facebook at the time of accessing our website; this occurs regardless of whether the data subject clicks on the Facebook component or not. If such a transmission of this information to Facebook is not desired by the data subject, they can prevent the transmission by logging out of their Facebook account before accessing our website.
Facebook’s Data Policy, which can be accessed at https://de-de.facebook.com/about/privacy/, provides information about the collection, processing, and use of personal data by Facebook. It also explains which setting options Facebook offers for the protection of the data subject’s privacy. In addition, various applications are available that make it possible to suppress data transmission to Facebook. Such applications can be used by the data subject to suppress data transmission to Facebook.
17. Data Protection Provisions for the Use of Functions of the Amazon Affiliate Program
The controller, as a participant in the Amazon Affiliate Program, has integrated Amazon components on this website. The Amazon components were designed by Amazon with the aim of referring customers via advertisements to various websites of the Amazon Group, in particular Amazon.co.uk, Local.Amazon.co.uk, Amazon.de, BuyVIP.com, Amazon.fr, Amazon.it, and Amazon.es. BuyVIP.com, against payment of a commission. The controller can generate advertising revenue through the use of the Amazon components.
The operating company of these Amazon components is Amazon EU S.à.r.l, 5 Rue Plaetis, L-2338 Luxembourg, Luxembourg.
Amazon places a cookie on the data subject’s information technology system. What cookies are has already been explained above. With each individual call-up of one of the individual pages of this website, which is operated by the controller and on which an Amazon component has been integrated, the internet browser on the data subject’s information technology system is automatically prompted by the respective Amazon component to transmit data to Amazon for the purpose of online advertising and commission billing. As part of this technical process, Amazon gains knowledge of personal data that Amazon uses to trace the origin of orders placed with Amazon and subsequently enable commission billing. Amazon can, among other things, trace that the data subject has clicked on an affiliate link on our website.
The data subject can prevent the setting of cookies by our website at any time, as described above, by means of a corresponding setting of the internet browser used, and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Amazon from setting a cookie on the data subject’s information technology system. In addition, cookies already set by Amazon can be deleted at any time via an internet browser or other software programs.
Further information and Amazon’s applicable data protection provisions can be accessed at https://www.amazon.de/gp/help/customer/display.html?nodeId=3312401.
18. Data Protection Provisions Regarding the Use of Getty Images
The controller has integrated components of the company Getty Images on this website. Getty Images is an American image agency. An image agency is a company that offers images and other visual material on the market. Image agencies typically market photographs, illustrations, and film footage. Through an image agency, various clients, particularly website operators, editorial offices of print and TV media, and advertising agencies, license the images they use.
The operating company of the Getty Images components is Getty Images International, 1st Floor, The Herbert Building, The Park, Carrickmines, Dublin 18, Ireland.
Getty Images allows the embedding of stock images (possibly free of charge). Embedding is the inclusion or integration of specific external content, such as text, video, or image data, which are provided by an external website and then appear on one’s own website. A so-called embed code is used for embedding. An embed code is an HTML code that a website operator integrates into a website. If a website operator has integrated an embed code, the external content of the other website is displayed directly by default as soon as a website is visited. To display the external content, the external content is loaded directly from the other website. Getty Images provides further information about embedding content under the link http://www.gettyimages.de/resources/embed.
Through the technical implementation of the embed code, which enables the display of Getty Images pictures, the IP address of the internet connection used by the data subject to access our website is transmitted to Getty Images. Furthermore, Getty Images records our website, the browser type used, the browser language, the time, and the duration of access. In addition, Getty Images may collect navigation information, which includes details about which of our subpages were visited by the data subject and which links were clicked, as well as other interactions performed by the data subject during their visit to our website. This data can be stored and evaluated by Getty Images.
Further information and Getty Images’ applicable data protection provisions can be accessed at https://www.gettyimages.de/company/privacy-policy.
19. Data Protection Provisions Regarding the Use of Google AdSense
The controller has integrated Google AdSense on this website. Google AdSense is an online service that enables the placement of advertisements on third-party sites. Google AdSense is based on an algorithm that selects advertisements displayed on third-party sites to match the content of the respective third-party site. Google AdSense allows interest-based targeting of internet users, which is implemented by generating individual user profiles.
The operating company of the Google AdSense component is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.
The purpose of the Google AdSense component is the integration of advertisements on our website. Google AdSense sets a cookie on the data subject’s information technology system. What cookies are has already been explained above. By setting the cookie, Alphabet Inc. is enabled to analyze the use of our website. With each visit to one of the individual pages of this website, which is operated by the controller and on which a Google AdSense component has been integrated, the internet browser on the data subject’s information technology system is automatically prompted by the respective Google AdSense component to transmit data to Alphabet Inc. for the purpose of online advertising and commission billing. As part of this technical process, Alphabet Inc. gains knowledge of personal data, such as the data subject’s IP address, which Alphabet Inc. uses, among other things, to track the origin of visitors and clicks and subsequently enable commission billing.
The data subject can prevent the setting of cookies by our website at any time, as described above, by means of a corresponding setting of the internet browser used, and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Alphabet Inc. from setting a cookie on the data subject’s information technology system. In addition, a cookie already set by Alphabet Inc. can be deleted at any time via the internet browser or other software programs.
Google AdSense also uses so-called tracking pixels. A tracking pixel is a miniature graphic embedded in websites to enable log file recording and log file analysis, thereby allowing for statistical evaluation. Based on the embedded tracking pixel, Alphabet Inc. can recognize whether and when a website was opened by a data subject and which links were clicked by the data subject. Tracking pixels serve, among other things, to evaluate the visitor flow of a website.
Via Google AdSense, personal data and information, which also includes the IP address and is necessary for the collection and billing of the displayed advertisements, are transferred to Alphabet Inc. in the United States of America. This personal data is stored and processed in the United States of America. Alphabet Inc. may transfer this personal data collected through the technical process to third parties.
Google AdSense is explained in more detail under this link: https://www.google.de/intl/de/adsense/start/.
20. Data Protection Provisions Regarding the Use of Google Analytics (with Anonymization Function)
The controller has integrated the Google Analytics component (with anonymization function) on this website. Google Analytics is a web analytics service. Web analytics is the collection, gathering, and evaluation of data about the behavior of website visitors. A web analytics service records, among other things, data about which website a data subject came from to reach a website (so-called referrers), which subpages of the website were accessed, or how often and for what duration a subpage was viewed. Web analytics is primarily used for website optimization and for cost-benefit analysis of internet advertising.
The operating company of the Google Analytics component is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.
For web analysis via Google Analytics, the controller uses the suffix “_gat._anonymizeIp”. By means of this suffix, the IP address of the data subject’s internet connection is truncated and anonymized by Google if access to our websites occurs from a member state of the European Union or another contracting state of the Agreement on the European Economic Area.
The purpose of the Google Analytics component is the analysis of visitor flows on our website. Google uses the collected data and information, among other things, to evaluate the use of our website, to compile online reports for us that show the activities on our websites, and to provide further services related to the use of our website.
Google Analytics sets a cookie on the data subject’s information technology system. What cookies are has already been explained above. By setting the cookie, Google is enabled to analyze the use of our website. With each visit to one of the individual pages of this website, which is operated by the controller and on which a Google Analytics component has been integrated, the internet browser on the data subject’s information technology system is automatically prompted by the respective Google Analytics component to transmit data to Google for the purpose of online analysis. As part of this technical process, Google gains knowledge of personal data, such as the data subject’s IP address, which Google uses, among other things, to track the origin of visitors and clicks and subsequently enable commission billing.
By means of the cookie, personal information, such as the access time, the location from which access originated, and the frequency of visits to our website by the data subject, is stored. With each visit to our websites, this personal data, including the IP address of the internet connection used by the data subject, is transferred to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may transfer this personal data collected through the technical process to third parties.
The data subject can prevent the setting of cookies by our website at any time, as described above, by means of a corresponding setting of the internet browser used, and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Google from setting a cookie on the data subject’s information technology system. In addition, a cookie already set by Google can be deleted at any time via the internet browser or other software programs.
Furthermore, the data subject has the option to object to the collection of data generated by Google Analytics related to the use of this website, as well as the processing of this data by Google, and to prevent such collection and processing. For this purpose, the data subject must download and install a browser add-on from the link https://tools.google.com/dlpage/gaoptout. This browser add-on informs Google Analytics via JavaScript that no data and information about website visits may be transmitted to Google Analytics. The installation of the browser add-on is considered an objection by Google. If the data subject’s information technology system is later deleted, formatted, or reinstalled, the data subject must reinstall the browser add-on to deactivate Google Analytics. If the browser add-on is uninstalled or deactivated by the data subject or another person attributable to their sphere of influence, it is possible to reinstall or reactivate the browser add-on.
Further information and Google’s applicable data protection provisions can be accessed at https://www.google.de/intl/de/policies/privacy/ and at http://www.google.com/analytics/terms/de.html. Google Analytics is explained in more detail under this link: https://www.google.com/intl/de_de/analytics/.
21. Data Protection Provisions Regarding the Use of Google Remarketing
The controller has integrated Google Remarketing services on this website. Google Remarketing is a function of Google AdWords that allows a company to display advertisements to internet users who have previously visited the company’s website. The integration of Google Remarketing therefore allows a company to create user-related advertising and consequently display interest-relevant advertisements to the internet user.
The operating company of Google Remarketing services is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.
The purpose of Google Remarketing is the display of interest-relevant advertising. Google Remarketing enables us to display advertisements via the Google advertising network or to have them displayed on other websites that are tailored to the individual needs and interests of internet users.
Google Remarketing sets a cookie on the data subject’s information technology system. What cookies are has already been explained above. By setting the cookie, Google is enabled to recognize the visitor to our website when they subsequently access websites that are also members of the Google advertising network. With each visit to a website on which the Google Remarketing service has been integrated, the data subject’s internet browser automatically identifies itself to Google. As part of this technical process, Google gains knowledge of personal data, such as the IP address or the user’s browsing behavior, which Google uses, among other things, for displaying interest-relevant advertising.
By means of the cookie, personal information, such as the websites visited by the data subject, is stored. With each visit to our websites, personal data, including the IP address of the internet connection used by the data subject, is therefore transferred to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may transfer this personal data collected through the technical process to third parties.
The data subject can prevent the setting of cookies by our website at any time, as described above, by means of a corresponding setting of the internet browser used, and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Google from setting a cookie on the data subject’s information technology system. In addition, a cookie already set by Google can be deleted at any time via the internet browser or other software programs.
Furthermore, the data subject has the option to object to interest-based advertising by Google. To do this, the data subject must access the link www.google.de/settings/ads from each internet browser they use and make the desired settings there.
Further information and Google’s applicable privacy policy can be accessed at https://www.google.de/intl/de/policies/privacy/.
22. Data Protection Provisions Regarding the Use of Google AdWords
The controller has integrated Google AdWords on this website. Google AdWords is an internet advertising service that allows advertisers to place ads both in Google’s search engine results and in the Google advertising network. Google AdWords enables an advertiser to pre-define certain keywords, by means of which an ad is displayed in Google’s search engine results only when the user retrieves a keyword-relevant search result with the search engine. In the Google advertising network, ads are distributed on topic-relevant websites by means of an automatic algorithm and in consideration of the previously defined keywords.
The operating company of Google AdWords services is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.
The purpose of Google AdWords is the promotion of our website by displaying interest-relevant advertising on third-party websites and in the search engine results of Google, and displaying third-party advertising on our website.
If a data subject reaches our website via a Google ad, a so-called conversion cookie is stored on the data subject’s information technology system by Google. What cookies are has already been explained above. A conversion cookie expires after thirty days and is not used to identify the data subject. The conversion cookie, if it has not yet expired, tracks whether certain subpages, such as the shopping cart of an online shop system, have been accessed on our website. Through the conversion cookie, both we and Google can track whether a data subject who reached our website via an AdWords ad generated revenue, i.e., completed or abandoned a purchase.
The data and information collected through the use of the conversion cookie are used by Google to generate visit statistics for our website. These visit statistics are in turn used by us to determine the total number of users who were referred to us via AdWords ads, i.e., to determine the success or failure of the respective AdWords ad and to optimize our AdWords ads for the future. Neither our company nor other Google AdWords advertisers receive information from Google by which the data subject could be identified.
By means of the conversion cookie, personal information, such as the websites visited by the data subject, is stored. With each visit to our websites, personal data, including the IP address of the internet connection used by the data subject, is therefore transferred to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may transfer this personal data collected through the technical process to third parties.
The data subject can prevent the setting of cookies by our website at any time, as described above, by means of a corresponding setting of the internet browser used, and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Google from setting a conversion cookie on the data subject’s information technology system. In addition, a cookie already set by Google AdWords can be deleted at any time via the internet browser or other software programs.
Furthermore, the data subject has the option to object to interest-based advertising by Google. To do this, the data subject must access the link www.google.de/settings/ads from each internet browser they use and make the desired settings there.
Further information and Google’s applicable privacy policy can be accessed at https://www.google.de/intl/de/policies/privacy/.
23. Privacy Policy for the Use of Instagram
The controller has integrated components of the Instagram service on this website. Instagram is a service that can be classified as an audiovisual platform and enables users to share photos and videos, as well as to further distribute such data in other social networks.
The operating company for Instagram’s services is Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland.
Each time one of the individual pages of this website, operated by the controller and on which an Instagram component (Insta button) has been integrated, is accessed, the internet browser on the data subject’s information technology system is automatically prompted by the respective Instagram component to download a display of the corresponding Instagram component. As part of this technical process, Instagram gains knowledge of which specific sub-page of our website is visited by the data subject.
If the data subject is simultaneously logged into Instagram, Instagram recognizes, with each visit to our website by the data subject and for the entire duration of their respective stay on our website, which specific sub-page the data subject visits. This information is collected by the Instagram component and assigned by Instagram to the data subject’s respective Instagram account. If the data subject activates one of the Instagram buttons integrated on our website, the data and information transmitted thereby are assigned to the data subject’s personal Instagram user account and stored and processed by Instagram.
Instagram always receives information via the Instagram component that the data subject has visited our website if the data subject is simultaneously logged into Instagram at the time of accessing our website; this occurs regardless of whether the data subject clicks on the Instagram component or not. If the data subject does not wish for such information to be transmitted to Instagram, they can prevent the transmission by logging out of their Instagram account before accessing our website.
Further information and Instagram’s applicable privacy policy can be accessed at https://help.instagram.com/155833707900388 and https://www.instagram.com/about/legal/privacy/.
24. Privacy Policy for the Use of Pinterest
The controller has integrated components of Pinterest Inc. on this website. Pinterest is a social network. A social network is a social meeting place operated on the internet, an online community that generally enables users to communicate with each other and interact in a virtual space. A social network can serve as a platform for exchanging opinions and experiences or enables the internet community to provide personal or company-related information. Among other things, Pinterest enables users of the social network to publish image collections and individual images as well as descriptions on virtual pinboards (so-called pinning), which can then in turn be shared (so-called repinning) or commented on by other users.
The operating company of Pinterest is Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland.
Each time one of the individual pages of this website, operated by the controller and on which a Pinterest component (Pinterest plug-in) has been integrated, is accessed, the internet browser on the data subject’s information technology system is automatically prompted by the respective Pinterest component to download a display of the corresponding Pinterest component from Pinterest. More information about Pinterest can be found at https://pinterest.com/. As part of this technical process, Pinterest gains knowledge of which specific sub-page of our website is visited by the data subject.
If the data subject is simultaneously logged into Pinterest, Pinterest recognizes, with each visit to our website by the data subject and for the entire duration of their respective stay on our website, which specific sub-page of our website the data subject visits. This information is collected by the Pinterest component and assigned by Pinterest to the data subject’s respective Pinterest account. If the data subject activates a Pinterest button integrated on our website, Pinterest assigns this information to the data subject’s personal Pinterest user account and stores this personal data.
Pinterest always receives information via the Pinterest component that the data subject has visited our website if the data subject is simultaneously logged into Pinterest at the time of accessing our website; this occurs regardless of whether the data subject clicks on the Pinterest component or not. If the data subject does not wish for such information to be transmitted to Pinterest, they can prevent the transmission by logging out of their Pinterest account before accessing our website.
The privacy policy published by Pinterest, which can be accessed at https://about.pinterest.com/privacy-policy, provides information about the collection, processing, and use of personal data by Pinterest.
25. Privacy Policy for the Use of Matomo
The controller has integrated the Matomo component on this website. Matomo is an open-source software tool for web analysis. Web analysis is the collection, gathering, and evaluation of data about the behavior of website visitors. A web analysis tool collects, among other things, data about which website a data subject came from to reach a website (so-called referrer), which sub-pages of the website were accessed, or how often and for how long a sub-page was viewed. Web analysis is primarily used to optimize a website and for cost-benefit analysis of internet advertising.
The software is operated on the controller’s server, and the data protection-sensitive log files are stored exclusively on this server.
The purpose of the Matomo component is to analyze visitor flows on our website. The controller uses the collected data and information, among other things, to evaluate the use of this website and to compile online reports showing the activities on our websites.
Matomo places a cookie on the data subject’s information technology system. What cookies are has already been explained above. By setting the cookie, we are able to analyze the use of our website. Each time one of the individual pages of this website is accessed, the internet browser on the data subject’s information technology system is automatically prompted by the Matomo component to transmit data to our server for the purpose of online analysis. As part of this technical process, we gain knowledge of personal data, such as the data subject’s IP address, which helps us, among other things, to track the origin of visitors and clicks.
By means of the cookie, personal information, such as the access time, the location from which an access originated, and the frequency of visits to our website, is stored. With each visit to our websites, this personal data, including the IP address of the internet connection used by the data subject, is transmitted to our server. This personal data is stored by us. We do not pass on this personal data to third parties.
The data subject can, as described above, prevent the setting of cookies by our website at any time by means of a corresponding setting of the internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Matomo from placing a cookie on the data subject’s information technology system. In addition, a cookie already set by Matomo can be deleted at any time via an internet browser or other software programs.
Furthermore, the data subject has the option to object to and prevent the collection of data generated by Matomo related to the use of this website. To do this, the data subject must enable “Do Not Track” in their browser.
However, by setting the opt-out cookie, there is a possibility that the controller’s websites may no longer be fully usable for the data subject.
Further information and Matomo’s applicable privacy policy can be accessed at https://matomo.org/privacy/.
26. Privacy Policy for the Use of Tumblr
The controller has integrated components of Tumblr on this website. Tumblr is a platform that allows users to create and operate a blog. A blog is a portal hosted on a website, usually publicly accessible, where one or more individuals, called bloggers or webloggers, can post articles or write down thoughts in so-called blog posts. In a blog on Tumblr, users can, for example, publish texts, images, links, and videos and disseminate them in the digital space. Furthermore, Tumblr users can adopt content from external websites into their own blog.
The operating company of Tumblr is Oath (EMEA) Limited, 5-7 Point Square, North Wall Quay, Dublin 1, Ireland.
Each time one of the individual pages of this website, operated by the controller and on which a Tumblr component (Tumblr button) has been integrated, is accessed, the internet browser on the data subject’s information technology system is automatically prompted by the respective Tumblr component to download a display of the corresponding Tumblr component from Tumblr. Further information about Tumblr buttons can be found at https://www.tumblr.com/buttons. As part of this technical process, Tumblr gains knowledge of which specific sub-page of our website is visited by the data subject. The purpose of integrating the Tumblr component is to enable our users to further disseminate the content of this website, to make this website known in the digital world, and to increase our visitor numbers.
If the data subject is simultaneously logged into Tumblr, Tumblr recognizes, with each visit to our website by the data subject and for the entire duration of their respective stay on our website, which specific sub-page of our website the data subject visits. This information is collected by the Tumblr component and assigned by Tumblr to the data subject’s respective Tumblr account. If the data subject activates one of the Tumblr buttons integrated on our website, the data and information transmitted thereby are assigned to the data subject’s personal Tumblr user account and stored and processed by Tumblr.
Tumblr always receives information via the Tumblr component that the data subject has visited our website if the data subject is simultaneously logged into Tumblr at the time of accessing our website; this occurs regardless of whether the data subject clicks on the Tumblr component or not. If the data subject does not wish for such information to be transmitted to Tumblr, they can prevent the transmission by logging out of their Tumblr account before accessing our website.
Tumblr’s applicable privacy policy can be accessed at https://www.tumblr.com/policy/en/privacy.
27. Privacy Policy for the Use of Webtrekk
The controller has integrated Webtrekk components on this website. Webtrekk is a combination of an analysis and marketing solution in one system. Webtrekk enables the website operator to collect data about the use of the website and to individualize marketing activities.
The operating company of Webtrekk is Webtrekk GmbH, Robert-Koch-Platz 4, 10115 Berlin, Germany.
Each time one of the individual pages of this website, operated by the controller, is accessed, Webtrekk collects and stores data for marketing and optimization purposes. Pseudonymized user profiles are created using the collected data. The pseudonymized user profiles are used for the purpose of analyzing visitor behavior and enable an improvement of our online offering. The data collected via the Webtrekk component is not used to identify the data subject without prior separate and explicit consent from the data subject. This data is not merged with personal data or with other data containing the same pseudonym.
Webtrekk places a cookie on the data subject’s information technology system. What cookies are has already been explained above. On behalf of the controller, Webtrekk will use the data and information obtained via our website to evaluate the user behavior of the data subject who has visited our website. Furthermore, Webtrekk will use the data to create reports on user activities on our behalf and to provide further services for our company that are related to the use of our website. The data subject’s IP address is not merged with other personal data by Webtrekk.
The data subject can, as described above, prevent the setting of cookies by our website at any time by means of a corresponding setting of the internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Webtrekk from placing a cookie on the data subject’s information technology system. In addition, cookies already set by Webtrekk can be deleted at any time via an internet browser or other software programs.
Furthermore, the data subject has the option to object to and prevent the collection of data generated by the Webtrekk cookie related to the use of this website, as well as the processing of this data by Webtrekk. To do this, the data subject must click on a link at https://www.webtrekk.com/de/legal/opt-out-webtrekk/, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the data subject. If the cookies on the data subject’s system are deleted after an objection, the data subject must access the link again and set a new opt-out cookie.
However, by setting the opt-out cookie, there is a possibility that the controller’s websites may no longer be fully usable for the data subject.
Webtrekk’s applicable privacy policy can be accessed at https://www.webtrekk.com/de/warum-webtrekk/datenschutz/.
28. Privacy Policy for the Use of YouTube
The controller has integrated YouTube components on this website. YouTube is an internet video portal that allows video publishers to upload video clips free of charge and other users to view, rate, and comment on them, also free of charge. YouTube allows the publication of all types of videos, which is why complete film and television programs, as well as music videos, trailers, or user-generated videos, are available via the internet portal.
The operating company of YouTube is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.
Each time one of the individual pages of this website, operated by the controller and on which a YouTube component (YouTube video) has been integrated, is accessed, the internet browser on the data subject’s information technology system is automatically prompted by the respective YouTube component to download a display of the corresponding YouTube component from YouTube. Further information about YouTube can be found at https://www.youtube.com/yt/about/de/. As part of this technical process, YouTube and Google gain knowledge of which specific sub-page of our website is visited by the data subject.
If the data subject is simultaneously logged into YouTube, YouTube recognizes, upon accessing a sub-page containing a YouTube video, which specific sub-page of our website the data subject visits. This information is collected by YouTube and Google and assigned to the data subject’s respective YouTube account.
YouTube and Google receive information via the YouTube component that the data subject has visited our website whenever the data subject is simultaneously logged into YouTube at the time of accessing our website; this occurs regardless of whether the data subject clicks on a YouTube video or not. If the data subject does not wish for such information to be transmitted to YouTube and Google, they can prevent this transmission by logging out of their YouTube account before accessing our website.
YouTube’s published privacy policy, available at https://www.google.de/intl/de/policies/privacy/, provides information on the collection, processing, and use of personal data by YouTube and Google.
29. Privacy Policy for the Use of Awin
The controller has integrated components of Awin on this website. Awin is a German affiliate network that offers affiliate marketing. Affiliate marketing is an internet-based sales model that enables commercial website operators, known as merchants or advertisers, to display advertising, usually remunerated via click or sale commissions, on third-party websites, i.e., with sales partners, also known as affiliates or publishers. The merchant provides advertising material, such as an advertising banner or other suitable means of internet advertising, via the affiliate network, which is then integrated by an affiliate on their own websites or promoted through other channels, such as keyword advertising or email marketing.
The operating company of Awin is Awin AG, Eichhornstraße 3, 10785 Berlin, Germany.
Awin places a cookie on the data subject’s information technology system. What cookies are has already been explained above. Awin’s tracking cookie does not store any personal data. Only the identification number of the affiliate, i.e., the partner mediating the potential customer, and the order number of the website visitor and the clicked advertising material are stored. The purpose of storing this data is to process commission payments between a merchant and the affiliate, which are handled via the affiliate network, i.e., Awin.
As described above, the data subject can prevent the placement of cookies by our website at any time by means of an appropriate setting of the browser used and thus permanently object to the placement of cookies. Such a setting of the browser used would also prevent Awin from placing a cookie on the data subject’s information technology system. In addition, cookies already placed by Awin can be deleted at any time via a web browser or other software programs.
Awin’s applicable privacy policy can be accessed at http://www.Awin.com/de/ueber-Awin/datenschutz/.
30. Privacy Policy for the Use of TradeTracker
The controller has integrated components of TradeTracker on this website. TradeTracker is an affiliate network that offers affiliate marketing. Affiliate marketing is an internet-based sales model that enables commercial website operators, known as merchants or advertisers, to display advertising, usually remunerated via click or sale commissions, on third-party websites, i.e., with sales partners, also known as affiliates or publishers. The merchant provides advertising material, such as an advertising banner or other suitable means of internet advertising, via the affiliate network, which is then integrated by an affiliate on their own websites or promoted through other channels, such as keyword advertising or email marketing.
The operating company of TradeTracker is TradeTracker Deutschland GmbH, Eiffestraße 426, 20537 Hamburg, Germany.
TradeTracker places a cookie on the data subject’s information technology system. What cookies are has already been explained above. TradeTracker’s tracking cookie does not store any personal data. Only the identification number of the affiliate, i.e., the partner mediating the potential customer, and the order number of the website visitor and the clicked advertising material are stored. The purpose of storing this data is to process commission payments between a merchant and the affiliate, which are handled via the affiliate network, i.e., TradeTracker.
As described above, the data subject can prevent the placement of cookies by our website at any time by means of an appropriate setting of the browser used and thus permanently object to the placement of cookies. Such a setting of the browser used would also prevent TradeTracker from placing a cookie on the data subject’s information technology system. In addition, cookies already placed by TradeTracker can be deleted at any time via a web browser or other software programs.
TradeTracker’s applicable privacy policy can be accessed at https://tradetracker.com/de/privacy-policy/.
31. Payment Method: Privacy Policy for Klarna
The controller has integrated components of Klarna on this website. Klarna is an online payment service provider that enables purchase on account or flexible installment payments. Klarna also offers other services, such as buyer protection or identity and creditworthiness checks.
The operating company of Klarna is Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden.
If the data subject selects either “purchase on account” or “installment purchase” as a payment option during the ordering process in our online shop, data of the data subject will be automatically transmitted to Klarna. By selecting one of these payment options, the data subject consents to this transmission of personal data, which is necessary for processing the invoice or installment purchase or for identity and creditworthiness checks.
The personal data transmitted to Klarna typically include first name, last name, address, date of birth, gender, email address, IP address, telephone number, mobile phone number, and other data necessary for processing an invoice or installment purchase. Personal data related to the respective order are also necessary for processing the purchase contract. In particular, there may be a mutual exchange of payment information, such as bank details, card number, expiry date and CVC code, number of items, item number, data on goods and services, prices and tax levies, information on previous purchasing behavior, or other information on the financial situation of the data subject.
The transmission of data is primarily intended for identity verification, payment administration, and fraud prevention. The controller will transmit personal data to Klarna in particular when there is a legitimate interest for the transmission. The personal data exchanged between Klarna and the controller will be transmitted by Klarna to credit agencies. This transmission is for identity and creditworthiness checks.
Klarna also transfers personal data to affiliated companies (Klarna Group) and service providers or subcontractors, insofar as this is necessary for the fulfillment of contractual obligations or if the data are to be processed on their behalf.
To decide on the establishment, execution, or termination of a contractual relationship, Klarna collects and uses data and information about the data subject’s previous payment behavior as well as probability values for their future behavior (so-called scoring). The calculation of the scoring is carried out on the basis of scientifically recognized mathematical-statistical methods.
The data subject has the option to revoke their consent to the handling of personal data at any time vis-à-vis Klarna. A revocation does not affect personal data that must be processed, used, or transmitted for (contractual) payment processing.
Klarna’s applicable privacy policy can be accessed at https://cdn.klarna.com/1.0/shared/content/policy/data/de_de/data_protection.pdf.
32. Payment Method: Privacy Policy for PayPal
The controller has integrated components of PayPal on this website. PayPal is an online payment service provider. Payments are processed via so-called PayPal accounts, which represent virtual private or business accounts. PayPal also offers the option to process virtual payments via credit cards if a user does not have a PayPal account. A PayPal account is managed via an email address, which is why there is no classic account number. PayPal enables initiating online payments to third parties or receiving payments. PayPal also assumes trustee functions and offers buyer protection services.
The European operating company of PayPal is PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal L-2449, Luxembourg.
If the data subject selects “PayPal” as a payment option during the ordering process in our online shop, data of the data subject will be automatically transmitted to PayPal. By selecting this payment option, the data subject consents to the transmission of personal data necessary for payment processing.
The personal data transmitted to PayPal typically include first name, last name, address, email address, IP address, telephone number, mobile phone number, or other data necessary for payment processing. Personal data related to the respective order are also necessary for processing the purchase contract.
The transmission of data is intended for payment processing and fraud prevention. The controller will transmit personal data to PayPal in particular when there is a legitimate interest for the transmission. The personal data exchanged between PayPal and the controller may be transmitted by PayPal to credit agencies under certain circumstances. This transmission is for identity and creditworthiness checks.
PayPal may transfer personal data to affiliated companies and service providers or subcontractors, insofar as this is necessary for the fulfillment of contractual obligations or if the data are to be processed on their behalf.
The data subject has the option to revoke their consent to the handling of personal data at any time vis-à-vis PayPal. A revocation does not affect personal data that must be processed, used, or transmitted for (contractual) payment processing.
PayPal’s applicable privacy policy can be accessed at https://www.paypal.com/de/webapps/mpp/ua/privacy-full.
33. Payment Method: Privacy Policy for Skrill
The controller has integrated components of Skrill on this website. Skrill is an online payment service provider. Payments are processed via the so-called Skrill Wallet, which represents a virtual electronic wallet. Skrill also offers the option to process virtual payments via credit cards. A Skrill Wallet is managed via an email address. Skrill enables initiating online payments to third parties or receiving payments.
The operating company of Skrill is Skrill Limited, 25 Canada Square, London E14 5LQ, United Kingdom.
If the data subject selects “Skrill” as a payment option during the ordering process in our online shop, data of the data subject will be automatically transmitted to Skrill. By selecting this payment option, the data subject consents to the transmission of personal data necessary for payment processing.
The personal data exchanged with Skrill include the purchase amount and the email address, which are necessary for payment processing. The transmission of data is intended for payment processing and fraud prevention. The controller will also transmit other personal data to Skrill if there is a legitimate interest for the transmission. The personal data exchanged between Skrill and the controller may be transmitted by Skrill to credit agencies under certain circumstances. This transmission is for identity and creditworthiness checks.
Skrill may transfer personal data to affiliated companies and service providers or subcontractors, insofar as this is necessary for the fulfillment of contractual obligations or if the data are to be processed on their behalf.
The data subject has the option to revoke their consent to the handling of personal data at any time vis-à-vis Skrill. A revocation does not affect personal data that must be processed, used, or transmitted for (contractual) payment processing.
Skrill’s applicable privacy policy can be accessed at https://www.skrill.com/de/fusszeile/datenschutzbestimmungen/.
34. Payment Method: Privacy Policy for Sofort
The controller has integrated components of Sofort on this website. Sofort is a payment service that enables cashless payment for products and services on the internet. Sofort represents a technical process through which the online merchant immediately receives a payment confirmation. This enables a merchant to deliver goods, services, or downloads to the customer immediately after the order.
The operating company of Sofort is Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden.
If the data subject selects “Sofort” as a payment option during the ordering process in our online shop, data of the data subject will be automatically transmitted to Sofort. By selecting this payment option, the data subject consents to the transmission of personal data necessary for payment processing.
During the purchase process via Sofort, the buyer transmits the PIN and TAN to Sofort GmbH. Sofort then, after technical verification of the account balance and retrieval of further data to check account coverage, executes a transfer to the online merchant. The execution of the financial transaction is then automatically communicated to the online merchant.
The personal data exchanged with Sofort typically include first name, last name, address, email address, IP address, telephone number, mobile phone number, or other data necessary for payment processing. The transmission of data is intended for payment processing and fraud prevention. The controller will also transmit other personal data to Sofort if there is a legitimate interest for the transmission. The personal data exchanged between Sofort and the controller may be transmitted by Sofort to credit agencies under certain circumstances. This transmission is for identity and creditworthiness checks.
Sofort may transfer personal data to affiliated companies and service providers or subcontractors, insofar as this is necessary for the fulfillment of contractual obligations or if the data are to be processed on their behalf.
The data subject has the option to revoke their consent to the handling of personal data at any time vis-à-vis Sofort. A revocation does not affect personal data that must be processed, used, or transmitted for (contractual) payment processing.
Sofort’s applicable privacy policy can be accessed at https://www.klarna.com/sofort/datenschutz/.
35. Legal Basis for Processing
Art. 6 I lit. a GDPR serves as the legal basis for our company for processing operations in which we obtain consent for a specific processing purpose. If the processing of personal data is necessary for the performance of a contract to which the data subject is a party, as is the case, for example, in processing operations that are necessary for the delivery of goods or the provision of other services or consideration, the processing is based on Art. 6 I lit. b GDPR. The same applies to processing operations that are necessary for the implementation of pre-contractual measures, such as in cases of inquiries about our products or services. If our company is subject to a legal obligation that requires the processing of personal data, such as to fulfill tax obligations, the processing is based on Art. 6 I lit. c GDPR. In rare cases, the processing of personal data may be necessary to protect the vital interests of the data subject or another natural person. This would be the case, for example, if a visitor were injured in our company and his name, age, health insurance data or other vital information had to be passed on to a doctor, hospital or other third party. Then the processing would be based on Art. 6 I lit. d GDPR. Finally, processing operations could be based on Art. 6 I lit. f GDPR. This legal basis covers processing operations that are not covered by any of the aforementioned legal bases if the processing is necessary to protect a legitimate interest of our company or a third party, provided that the interests, fundamental rights and freedoms of the data subject do not outweigh them. Such processing operations are permitted to us in particular because they have been specifically mentioned by the European legislator. In that regard, it took the view that a legitimate interest could be assumed if the data subject is a customer of the controller (Recital 47 sentence 2 GDPR).
36. Legitimate interests in the processing pursued by the controller or a third party
If the processing of personal data is based on Article 6 I lit. f GDPR, our legitimate interest is the conduct of our business for the benefit of the well-being of all our employees and our shareholders.
37. Duration for which the personal data are stored
The criterion for the duration of the storage of personal data is the respective statutory retention period. After the expiry of the period, the corresponding data are routinely deleted, provided that they are no longer required for the performance or initiation of the contract.
38. Legal or contractual provisions for the provision of personal data; necessity for the conclusion of the contract; obligation of the data subject to provide the personal data; possible consequences of non-provision
We inform you that the provision of personal data is partly required by law (e.g. tax regulations) or may also result from contractual provisions (e.g. information on the contractual partner). Sometimes it may be necessary for a contract to be concluded that a data subject provides us with personal data that must then be processed by us. The data subject is obliged, for example, to provide us with personal data if our company concludes a contract with him. Failure to provide personal data would mean that the contract with the data subject could not be concluded. Before personal data is provided by the data subject, the data subject must contact one of our employees. Our employee will inform the data subject on a case-by-case basis whether the provision of personal data is required by law or contract or is necessary for the conclusion of the contract, whether there is an obligation to provide the personal data and what consequences the non-provision of the personal data would have.
39. Existence of automated decision-making
As a responsible company, we do not use automatic decision-making or profiling.
This privacy policy was created by the privacy policy generator of DGD Deutsche Gesellschaft für Datenschutz GmbH, which acts as a data protection officer, in cooperation with the data protection lawyers of the law firm WILDE BEUGER SOLMECKE | Rechtsanwälte.
